Spark Reviewer program by Walmart

WalmartThe Spark Reviewer program was an invitation only reviewer program that Walmart ran.   It was like the Vine program by Amazon, with a few operational differences.  The premise was the same, they offered a selection of product to review on the Walmart site and you were required to have the reviews done in a certain amount of time after receiving the product.

But it (for whatever reason) ended last March (2016).   All of us who were in the program received a letter on March 25th which read like this:

Dear Spark Reviewer,

We thank you for your participation and partnership on the Spark Reviewer Program.  We appreciate the time you’ve taken to test and review the Spark Reviewer samples and for the feedback you’ve provided. We truly appreciate the time and effort you have put into making this program a success. However, we regret to inform you that we will be ending this program. Thank you again for your participation in the Spark Reviewer Program.

Thank you,

Walmart’s Spark Reviewer Team

They even sent a second follow up letter in April to clarify that the entire program was ending, and it wasn’t that they were kicking out individual members from the group.

I don’t know the reasoning for cancelling the program.  If I had to speculate I’d presume it  wasn’t profitable for them. The quality of the reviews they received were probably pretty decent overall, they required (usually) a 200 word minimum review and highly encouraged photos, videos and sharing on other social networks.

It was fun while it lasted, easy come easy go.

UPDATE 3/8/17 – The Spark program is back on!

Want to learn more about reviewing?  Check out my blog archives!


5 thoughts on “Spark Reviewer program by Walmart

  1. Pingback: It’s on! | prudent reviewer

  2. I’m so glad it’s back!! I missed the program dearly for the last year. I’m in the Home Depot Seeds program but Walmart Spark Reviewer remains my first love in the reviewing field. It’s been ten days since the return announcement email and I haven’t heard from them since. I am ready when they are.

    As far as the program being non-profitable, it wasn’t meant to be for profit IMO. It was an investment to get good reviews in return that would lead to boost in sales.


  3. The location on Forest Ln and Abrams is the worst manage and handle store I have ever seen you have 4 registers open on a Saturday and one yes one person working the customer service desk the worst you will never get a dime from me again I don’t care what sales you have going on I will pay extra to not have my time wasted


  4. It appears that the program came and went. I did receive two products, put together reviews for each one yet am unable to post them as the status for each one is Not Shipped. Yet I have received them. It’s a tabletop drying rack and a Keurig coffee brewer.

    I have emailed the program NUMEROUS TIMES asking to change the status yet received no response. Today I decided to be proactive and posted about this on the Facebook Walmart page & my wall, Yelp, Twitter and now here I am. I also initiated an instant chat on the Walmart website and the rep told me that the program is closed. Why oh why do I have to learn about the program closure from a third party? Hmmm… so many why’s and so few answers if any.

    And the good part is, I get to keep my Keurig. The first Keurig in my life. Yay.

    Still would love to post a review but will not do so outside the program, if only on the principle.


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