My original post about how to get into reviewing was (and remains) quite popular but it occurs to me that I should write an update, as the reviewing world has changed drastically since that post with Amazon’s TOS changing.
If you have not done so already, familiarize yourself with Amazon’s new reviewing policies if you are going to review primarily on Amazon.
There are still other sites you can review on besides Amazon. Xberts, Fat Wallet and Slick Deals come to mind. And probably the best way to review is on other social media or your own blog. Admittedly, getting into reviewing now is hard if you don’t already have a large audience or a solid reviewing reputation. Everyone has to start somewhere though.
Here is my advice then for starting out:
- Review all items you bought where you bought it (if you bought it on Amazon, review it on Amazon). Amazon now limits the number of reviews per week you can do for items not purchased through your site. You can review 5 items per week, but it might be worth it to do that. I focus a lot on Amazon, because it takes so much of the retail spotlight these days, who DOESN’T shop at Amazon?
- Review your items on other social media, as well as the place you bought them. The point of this is to begin to build an audience. If your reviews are good, and enough people like them you will succeed.
- Start your own review blog in addition to your social media channels.
- Seek out the myriad of groups on Facebook and elsewhere that are geared towards reviewers with free giveaways or super low cost items. If you were going to buy items anyway why not get them at a discount?
- Contact retailers directly and ask for samples to review. Mention your website or number of followers if it is relevant. You will get a lot of rejection, but every once in awhile you will get someone interested.
- There are also review groups out there that you can join and get free samples, although since Amazon’s TOS has changed the numbers have reduced. But doing an online search you can find others out there. Green mom’s review is one that would appeal to a niche audience, for example. Some of these review outlets have stricter requirements than others so do your research. Amazon continues their own reviewer’s club, but it is strictly invitation only.
- Work as hard at building your audience as you do at leaving reviews. Consider being a niche reviewer of one type of product and become an expert in that arena.